Thanksgiving Grinch-Thanks Ulta

Now I am a huge fan, but I sent them an email today expressing my dissatisfaction that they were open on Thanksgiving.  I really wasn’t expecting a response, but boy what a response I got!  Below is the response, along with the email I sent them! Sheesh!

Hello, Stacy

You recently reached out about your concern regarding your local Ulta store.

We thank you so much for your valuable contribution to our company and are very glad to hear you invest in our products. The fact that you write reviews on our products on your blog is highly appreciated and your compliment will be sent forward to our company.

Looking at your profile, we see that you do in fact value our company highly.
Unfortunately yes we are open on Thanksgiving. We understand that this holiday has recent values in spending time with family and eating good food while other stores have large blowout sales. Unfortunately we do profit off of these sales.

Your concern though, questions me. Thanksgiving is not a holiday worth celebrating since it has roots in the slaughter of an entire nation of people on the first Thanksgiving, so I do not see why any store would be closed on this holiday especially since we benefit during this time with the sales and large amounts of it.

We’re so glad you got in touch and want you to know how happy we are that you shop Ulta.

If you have any other questions, you can respond directly to this email.

Thanks so much,

Dakota G.
Ulta Beauty Guest Services

Dear Sirs,

I have been shopping at your fine establishment for over 10 years. Ulta is my favorite store, and I often write glowing reviews on my life style blog with links to your website. I have introduced your store to my worldwide readers. I am also a platinum rewards member. I estimate I spend almost $1000 a year at your stores. I shop at Ulta weekly. I don’t smoke or drink, I buy cosmetics and skin care, lots of them.

The staff is always helpful, and I’ve gotten some great tips. I am writing today because I was saddened to see your store was open on Thanksgiving. I expected more from Ulta. You sell beauty products, not 50 inch flat screen TV’s for under $300. I actually stopped today for some Christmas gifts.

Judging by your current stock value, I would not have guessed your company would have been aligned with the likes of Walmart, and Best Buy. I can’t imagine anyone waiting in line to buy make up. I expressed my disappointment to the salesperson that helped me today, and she thanked me for my concern.

I’ve worked in retail in my life, but fortunately it was many years ago, and I never had to work on a holiday. I know our society has gone overboard on our consumerism, but I expected more from you.

While I will continue to shop at Ulta, I just wanted to let you know of my concerns.

Thank you,

Stacy K.Not_our_Priority


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